MBA Digital Marketing Chandigarh University (CU) – Placement | Fees | Scholarship | Admission Process 2026
Introduction
In the era of digital transformation, businesses are shifting towards online platforms, making digital marketing a crucial aspect of modern marketing strategies. Chandigarh University (CU) offers an MBA in Digital Marketing, equipping students with the skills and expertise required to excel in this dynamic field. If you’re looking for comprehensive details about placements, fees, scholarships, and the admission process for the 2026 session, this blog has you covered.
Why Choose MBA in Digital Marketing at Chandigarh University?
Industry-Oriented Curriculum: The course is designed to meet industry demands, covering SEO, PPC, content marketing, social media strategies, and data analytics.
State-of-the-Art Infrastructure: CU provides access to modern labs, digital marketing tools, and hands-on training with real-world case studies.
Experienced Faculty: Learn from industry experts and seasoned professors with vast experience in digital marketing.
Global Exposure: CU collaborates with top international universities and offers global immersion programs.
Placement Opportunities
Chandigarh University has a strong track record of placements, ensuring students secure jobs in reputed organizations. Some highlights include:
Placement Rate: Over 90% placement success in digital marketing roles.
Top Recruiters: Google, Amazon, Flipkart, Wipro, TCS, Infosys, and leading digital marketing agencies.
Highest Package: The highest package offered to MBA graduates in digital marketing has gone up to INR 25 LPA.
Internship Opportunities: CU provides internship opportunities with top-tier companies, giving students hands-on industry experience before graduation
Fees Structure
The approximate fee structure for MBA in Digital Marketing at Chandigarh University for the 2026 academic session is:
Total Tuition Fees: INR 4 – 5 Lakhs (for the entire course)
Additional Charges: Examination fees, hostel charges (if applicable), and other miscellaneous costs.
Scholarship Programs
CU offers various scholarships to support meritorious and deserving students. Some of the scholarship schemes include:
Merit-Based Scholarships: Based on academic performance in the previous qualifying exam.
CUCET Scholarship: Scholarships awarded based on Chandigarh University Common Entrance Test (CUCET) scores.
Special Scholarships: Available for sports achievers, children of defense personnel, and economically weaker section (EWS) students.
Admission Process 2026
To secure admission into the MBA Digital Marketing program at CU, follow these steps:
Eligibility Criteria:
A Bachelor’s degree in any discipline with a minimum of 50% aggregate marks (45% for SC/ST candidates).
Candidates in their final year of graduation can also apply.
Entrance Exam:
Appear for CUCET (Chandigarh University Common Entrance Test) to qualify for admission and scholarships.
Scores from CAT/MAT/XAT/CMAT are also considered.
Application Process:
Visit the official CU website and register for CUCET.
Fill out the online application form and upload required documents.
Pay the application fee and submit the form.
Selection Process:
Candidates are shortlisted based on entrance exam scores and academic performance.
Shortlisted candidates must attend a Group Discussion (GD) and Personal Interview (PI) round.
Final admission offers are made based on overall performance.
Tips Before Joining
Confirm if the 2026 curriculum includes the latest tools and technologies.
Check the number of companies hiring from the digital marketing specialisation and average packages.
Compare hostel and living costs for two years to budget accurately.
Check support for internships, live projects, and placement preparation in digital marketing roles.
Conclusion
Pursuing an MBA in Digital Marketing at Chandigarh University can be a game-changer for your career. With a curriculum aligned with industry standards, excellent placement opportunities, and generous scholarships, CU stands out as a top choice for aspiring digital marketers. If you’re planning to join in 2026, start preparing early and ensure you meet all admission requirements.
For more information, visit the official Chandigarh University website or contact the admission office today!
