If you are planning to begin your undergraduate journey at a future-focused institution, Masters’ Union should definitely be on your list. Known for blending business, technology, psychology, and data analytics into innovative degree programs, the university has quickly gained attention among top students across India.

In 2026, Masters’ Union is offering a range of UG courses designed to equip students with real-world skills and prepare them for careers in global business, digital transformation, data science, and marketing.

This article covers everything you need to know about UG Courses at Masters’ Union 2026, including course details, fees, eligibility, scholarships, and how to grab a discount coupon code during admissions.

🌟 Overview of UG Courses at Masters’ Union 2026

Masters’ Union focuses on creating industry-ready graduates through practical, project-based learning. Their undergraduate programs are built around entrepreneurship, data-driven decision-making, and leadership in the digital economy.

All UG programs follow a 4-year structure (with an optional 5th year for integrated postgraduate certification). Each course is industry-led, taught by mentors and practitioners from global companies, and integrates hands-on experience through internships, live projects, and global immersions.

In 2026, the UG Courses at Masters’ Union include:

1. Undergraduate Programme in Technology & Business Management (UGTBM)
2. Undergraduate Programme in Psychology & Marketing (UGPSM)
3. Undergraduate Programme in Data Science & Artificial Intelligence (UGDSAI)

Let’s explore each one in detail.

💼 1. Undergraduate Programme in Technology & Business Management (UGTBM)

Course Overview

The UG Programme in Technology & Business Management (UGTBM) is the flagship undergraduate course at Masters’ Union. It combines business fundamentals with cutting-edge technology, giving students the ability to understand both managerial and technical aspects of modern enterprises.

Students learn how technology drives business innovation and how data analytics, finance, and operations combine to create strong business models.

Course Highlights

• Industry-led curriculum with live business projects
• Hands-on learning through internships and startup labs
• Entrepreneurial ecosystem support for budding founders
• Global immersion programs in leading business hubs
• Real-time mentorship from CXOs and industry experts

Eligibility

• Must have completed 10+2 (any stream) from a recognized board
• Strong academic record and leadership profile preferred
• Admissions are based on an aptitude test, case simulation, and personal interview

Career Opportunities

Graduates can build careers in:

• Product Management
• Business Consulting
• Operations & Strategy
• Tech Startups & Entrepreneurship
• Fintech & Data Analytics

Fee Structure (Approximate)

• Year 1: ₹9,25,000
• Year 2: ₹13,28,000
• Year 3: ₹13,88,000
• Year 4: ₹7,26,000
• One-Time Admission Fee: ₹1,50,000
  Total Estimated Fee: ₹43,68,000 (excluding hostel and living costs)

This program is ideal for students who want to merge managerial thinking with technology innovation and prepare for leadership roles in a digital-first economy.

🎯 2. Undergraduate Programme in Psychology & Marketing (UGPSM)

Course Overview

The UG Programme in Psychology & Marketing (UGPSM) is designed for students who are curious about how human behavior drives business decisions. This course brings together the worlds of psychology, consumer behavior, and modern marketing to create experts in brand communication and strategy.

Students study topics like consumer psychology, behavioral economics, marketing strategy, and branding — all while working on live marketing projects with real brands.

Course Highlights

• Combines psychological theories with marketing applications
• Focus on brand building, advertising, and digital marketing
• Case-based pedagogy and simulation exercises
• Option for global internship and international exposure
• Mentorship from marketing leaders and psychologists

Eligibility

• Completed 10+2 (any stream) from a recognized board
• Creative mindset and analytical skills preferred
• Selection through aptitude test, personal interview, and creative task

Career Opportunities

Graduates can pursue careers such as:

• Brand Manager
• Digital Marketing Strategist
• Consumer Insight Analyst
• Advertising and PR Specialist
• Market Research Executive

Fee Structure (Approximate)

• Year 1: ₹9,25,500
• Year 2: ₹13,28,000
• Year 3: ₹13,88,000
• Year 4: ₹7,26,500
• One-Time Admission Fee: ₹1,50,000
  Total Estimated Fee: ₹43,68,000

This program suits students passionate about understanding human behavior, psychology, and the art of marketing in today’s competitive world.

🤖 3. Undergraduate Programme in Data Science & Artificial Intelligence (UGDSAI)

Course Overview

The UG Programme in Data Science & Artificial Intelligence (UGDSAI) is one of the most advanced undergraduate courses offered by Masters’ Union. It’s crafted for students who are passionate about data, coding, and AI technologies shaping the future.

This program provides deep technical training in machine learning, data analysis, programming, and AI-driven business solutions. Students also work on real data projects, AI labs, and hackathons guided by data scientists and engineers.

Course Highlights

• Hands-on learning in Python, R, SQL, and AI tools
• Real-world projects and analytics internships
• Core modules in Machine Learning, Deep Learning, and Business Analytics
• Integration of AI with real business decision-making
• Option for global semester abroad and tech research projects

Eligibility

• Must have completed 10+2 with Mathematics or equivalent quantitative subject
• Strong aptitude for technology, coding, and problem-solving
• Selection through entrance test, coding challenge, and personal interview

Career Opportunities

Graduates can pursue high-paying careers in:

• Data Science & Analytics
• Artificial Intelligence Research
• Machine Learning Engineering
• Business Intelligence
• AI Product Development

Fee Structure (Approximate)

• Total Estimated Fee (4 Years): ₹47,17,000
• Hostel, food, and other expenses are additional.

This course is perfect for students who wish to build a career in the booming field of data science, AI, and machine learning with a business mindset.

🎓 Summary of UG Courses at Masters’ Union 2026

💰 Scholarships, Discounts & Coupon Codes

Masters’ Union offers several ways to reduce your tuition fees through scholarships and limited-time discounts.

Merit Scholarships

Students with exceptional academic scores or outstanding performance in the Masters’ Union Aptitude Test are eligible for 10% to 25% scholarships.
Scholarships can also be awarded for extracurricular excellence, leadership, or innovation projects.

Early-Bird Discounts

Every admission cycle includes early-bird application incentives. Students applying before a certain date may receive fee waivers on admission or tuition components.

Referral & Partner Discounts

If you’ve attended an official Masters’ Union seminar, school partnership program, or counseling session, you might receive a referral discount or coupon code for application fee waivers.

Exclusive Coupon Code (Example)

During the 2026 admission cycle, candidates may use special codes like “MUUG2026” during registration to avail small discounts on application fees or admission charges.
Always verify these codes directly with the admissions team before applying.

Financial Aid

Masters’ Union also provides need-based financial aid for students with strong potential but limited financial means. The aid amount varies depending on assessment and background.

🏫 Hostel and Accommodation Facilities

Masters’ Union provides modern hostel accommodations with Wi-Fi, study areas, fitness centers, and recreational facilities. Hostel charges are separate from tuition and generally range between ₹2–3 lakhs per year, depending on the type of room and meal plan chosen.

🌍 Global Immersion Track

For students aiming for global exposure, the university offers a Global Track Option that includes one semester or final year abroad at partner universities. This track enhances global learning but involves higher fees (may cross ₹1 crore depending on the destination and program length).

🧭 Why Choose Masters’ Union for UG Studies?

1. Industry-Driven Curriculum: All programs are designed and taught by real-world professionals.
2. Startup Incubation: Students can launch and fund their own ventures while studying.
3. Global Exposure: Collaborations with international institutions.
4. Career-Focused Learning: Job-readiness training, live projects, and placement support.
5. Modern Campus Life: Networking with entrepreneurs, corporates, and peers from across India.

Masters’ Union focuses on building leaders ready to dominate the digital business landscape, not just degree-holders.

🧩 Admission Process for 2026

1. Application Form Submission: Fill out the online application on the official website.
2. Aptitude/Scholarship Test: Test your logical reasoning, analytical ability, and business awareness.
3. Business Simulation / Case Round: A practical test to assess decision-making skills.
4. Personal Interview: Evaluate motivation, goals, and fit for the program.
5. Offer of Admission: Based on composite performance and profile.

❓ 15 Frequently Asked Questions (FAQs)

1. What UG courses does Masters’ Union offer in 2026?
Masters’ Union offers three UG programs: Technology & Business Management, Psychology & Marketing, and Data Science & Artificial Intelligence.

2. What is the duration of these programs?
All undergraduate programs are 4 years, with an optional 5th-year integrated postgraduate certification.

3. What is the total fee for the UG programs?
Fees range between ₹43.68 lakhs and ₹47.17 lakhs for the complete four years, depending on the course.

4. Is there any discount coupon code available?
Yes, during certain admission drives or webinars, Masters’ Union may release coupon codes for application fee discounts.

5. Does Masters’ Union provide scholarships?
Yes, merit-based scholarships of 10%–25% are available based on academic and aptitude test performance.

6. What is the admission process for UG 2026?
It includes an aptitude test, business simulation/case round, and a personal interview.

7. Is math compulsory for admission?
Math is strongly recommended for Data Science & AI, while optional for other programs.

8. Are there global exchange opportunities?
Yes, selected students can join international immersion or semester-abroad programs.

9. What kind of placements can students expect?
Top roles include Product Manager, Data Scientist, Marketing Strategist, and Business Analyst.

10. Does Masters’ Union offer hostel facilities?
Yes, fully equipped hostels are available on campus with modern amenities.

11. Can I apply with SAT or JEE scores?
Yes, students can submit their SAT/JEE results for evaluation during admission.

12. What is the early-bird discount?
Students who apply early in the admission cycle often receive reduced admission fees or waivers.

13. Can I switch between programs after admission?
Switching is subject to availability and approval from the academic committee.

14. Is there financial aid available?
Yes, need-based financial assistance is available for deserving students.

15. Is a career in business and technology after UG at Masters’ Union worth it?
Absolutely. The programs offer a blend of business strategy, technology, and real-world exposure, giving graduates a strong head start in their careers.

🏫 What UG Courses at Masters’ Union 2026 Are Available in India?

Masters’ Union offers one of India’s most innovative undergraduate programs — Bachelor in Technology and Business Management (BTBM).

🔹 Bachelor in Technology and Business Management (BTBM)

The BTBM program is a 4-year fully residential degree that blends business education with emerging technologies such as AI, blockchain, data science, and digital finance.

Key Highlights:

• Combines technology, management, and entrepreneurship.
• Curriculum co-designed by CXOs, startup founders, and industry experts.
• Students learn directly from business leaders and corporate mentors.
• Hands-on learning through live projects, startup incubation, and consulting challenges.
• Offers specializations in finance, marketing, analytics, technology, and entrepreneurship.

Core Subjects:

• Principles of Management
• Financial Accounting
• Business Communication
• Data Analytics for Decision Making
• Artificial Intelligence in Business
• Digital Marketing & Strategy
• Design Thinking & Innovation
• Blockchain Applications
• Venture Capital & Entrepreneurship

This unique blend makes the UG Courses at Masters’ Union 2026 ideal for students who aspire to become tech-driven business leaders.

📍 What UG Courses at Masters’ Union 2026 Are Available in Delhi?

Masters’ Union is based in DLF Cyberpark, Gurgaon (Delhi NCR) — one of India’s major corporate and innovation hubs.
The BTBM program is offered here exclusively, providing students with access to top companies, mentors, and internship opportunities in Delhi NCR.

💡 Why Study UG at Masters’ Union Delhi NCR?

• Located in Gurgaon’s tech and finance corridor, offering proximity to industry.
• Startup and corporate mentorship opportunities from nearby firms like Google, Deloitte, and Microsoft.
• Modern smart campus with innovation labs and incubation centers.
• Access to networking events, global immersion programs, and startup summits.

So, if you’re looking for UG Courses at Masters’ Union 2026 in Delhi, the BTBM program is the flagship choice combining business, technology, and innovation.

💰 Masters’ Union UG Program Fees 2026

The Masters’ Union UG Program Fees for the Bachelor in Technology and Business Management (BTBM) are:

• Total Fees: ₹11,00,000 per year (approx.)
• Total Duration: 4 years
• Total Program Cost: ₹44,00,000 (approx.)
• Hostel & Accommodation: ₹2,00,000 – ₹2,50,000 per year (depending on room type)

📘 Additional Details:

• Application Fee: ₹3,000 (non-refundable)
• Scholarships Available: Based on merit, financial need, and entrance performance.
• Easy Installments: Fee can be paid semester-wise.

This fee includes access to all labs, mentorship programs, global immersion trips, and corporate workshops.

🗓️ Masters’ Union Last Date to Apply 2025

For the 2026 intake, Masters’ Union admissions 2025 will open around October 2025.
Here’s a tentative timeline:

👉 Tip: Apply early to increase your chances of securing scholarships and discounts.

📝 Masters’ Union UG Admission 2026

Admission to Masters’ Union UG Program (BTBM) is competitive and holistic. The process focuses on leadership, innovation, and analytical ability.

🔹 Eligibility Criteria:

• Must have completed 10+2 (any stream) from a recognized board.
• Strong academic background and extracurricular achievements.
• No specific entrance exam, but candidates undergo a Masters’ Union Admission Test (MUAT) and personal interview.

🔹 Admission Process:

1. Online Application: Fill out the form on the official website.
2. Submit Documents: Academic transcripts, essays, and achievements.
3. MUAT (Masters’ Union Admission Test): Tests aptitude, logic, and communication skills.
4. Personal Interview: Conducted by industry experts and faculty.
5. Offer Letter: Based on overall performance and potential.

🌍 Masters’ Union UG Placement 2026

The Masters’ Union UG Placement record is among the best in India for undergraduate business programs.

🔹 Placement Highlights:

• Highest Package: ₹45 LPA (CTC)
• Average Package: ₹15 LPA
• Top Recruiters:
  • McKinsey & Company
  • BCG
  • Deloitte
  • KPMG
  • Accenture
  • Google
  • Meta
  • HDFC Bank
  • Zomato
  • Razorpay

🔹 Internship Opportunities:

Students complete multiple internships and live projects during the course.
Many are offered pre-placement offers (PPOs) by top firms or go on to launch their own startups.

💼 Career Paths After UG:

• Business Analyst
• Investment Banker
• Startup Founder
• Product Manager
• Marketing Strategist
• Tech Consultant

⭐ Masters’ Union UG Program Review

Students and parents rate Masters’ Union highly for its industry-integrated curriculum, faculty from top companies, and placement outcomes.

🔹 Student Reviews (Highlights):

• “Unlike any traditional college, Masters’ Union teaches through real-world projects and mentors from top companies.”
• “The networking and exposure opportunities are unmatched.”
• “Fees are premium but justified given the placements and corporate experience.”

🔹 Overall Ratings:

Masters’ Union is ideal for ambitious students who want to merge technology, business, and entrepreneurship early in their careers.

📊 Masters’ Union BBA Fees 2026

Although officially titled Bachelor in Technology and Business Management (BTBM), it serves as an advanced BBA program integrating technology and data science.

🔹 Masters’ Union BBA Fees Overview:

• Tuition Fee: ₹11,00,000 per year
• Hostel Fee: ₹2,00,000 – ₹2,50,000 per year
• Application Fee: ₹3,000
• Program Duration: 4 years

Students get global exposure, mentorship, and startup support — making it one of the best-value BBA programs in India despite the high fee structure.

🎓 Why Choose Masters’ Union UG Courses 2026?

• 🚀 Industry-led curriculum taught by CEOs & Founders.
• 💼 100% placement and internship support.
• 🌐 Global immersion programs.
• 🧠 Focus on innovation, tech, and entrepreneurship.
• 🏢 Campus inside DLF Cyberpark, Gurgaon – India’s business hub.

🎯 Final Thoughts

The UG Courses at Masters’ Union 2026 are perfect for ambitious students who want to go beyond traditional degrees. With world-class mentors, practical learning, global exposure, and strong industry connections, these courses provide a platform for innovation, entrepreneurship, and high-impact careers.

If you’re planning to apply, stay alert for scholarship announcements and discount coupon codes during the 2026 admission cycle. Early applications can give you both a financial and academic edge.